OakData vs Simple Analytics

Simple Analytics keeps it minimal. OakData keeps the answers.

Simple Analytics is EU-hosted, cookieless pageview stats from a small Dutch team. OakData is cookieless too, and it knows who came back, what they did, and what they paid.

Simple Analytics has been doing honest, privacy-first analytics from Amsterdam since 2018: no cookies, no consent banner, EU hosting, a script measured in single-digit kilobytes, and lately an AI chat that answers questions about your stats in plain English. There's a free-forever tier with 30 days of history, and paid plans start at 20 euros a month.

Its limits are chosen, and worth understanding. "Visitors" are unique pageviews inferred from referrers, so the same person across sessions is uncountable by design. There are goals but no multi-step funnels, and no replay, heatmaps, error monitoring, Web Vitals, or revenue. OakData shares the cookie-free foundation and then builds the entire person-level layer on top of it.

Side by side

 OakDataSimple Analytics
Person-level profilesYesNo, by design
Identity across visitsDurable fingerprint + identify()None (referrer heuristic)
Session replayYesNo
HeatmapsYesNo
FunnelsMulti-step, drill to personGoals only
Error monitoringYesNo
Core Web VitalsYesNo
Stripe revenue & MRRYesNo
Bot filteringLayered: UA, IP ranges, ASN, headlessBasic detection
AI accessMCP server for agentsAI chat over your stats
Cookie-freeYesYes
EU hostingNoNetherlands
Script sizeHeavier (replay + autocapture included)3.7 KB (1.9 KB light version)
Pricing14-day free trial, then usage-basedFree tier; paid from €20/month

Based on publicly available information as of July 2026. Features and pricing change, so verify anything decision-critical against Simple Analytics's current site.

Choose OakData if…

  • You need to count people, not pageviews: Simple Analytics' visitor metric can't recognize anyone across sessions by design.
  • You want the layers minimal tools skip: replay, heatmaps, funnels, errors, Web Vitals, and Stripe revenue.
  • You're running a product or store, where "who converted and what are they worth" beats "how many views."

Choose Simple Analytics if…

  • Your privacy bar is collecting as close to nothing as possible while still seeing traffic.
  • EU hosting by an EU-owned company is a compliance requirement.
  • It's a content site where a tiny script and a one-page dashboard are exactly enough.

Questions

What counts as a visitor. Simple Analytics deliberately collects no identifiers, so its visitors are unique pageviews inferred from referrers, and no one can be recognized across sessions. OakData is also cookie-free but builds durable person profiles from first-party signals, which unlocks journeys, funnels, replay, and per-person revenue.

Yes, both work without cookies or consent banners. The difference is what replaces them: Simple Analytics uses a referrer heuristic that intentionally can't track people, while OakData derives a durable fingerprint from first-party signals so returning visitors are recognized.

No. Simple Analytics ships under 4 KB (under 2 KB in its light version) because it only counts pageviews and events. OakData's script carries autocapture and session replay, so it's heavier by design. If script weight on a content site is your top constraint, that's a real point for Simple Analytics.

OakData, in almost every case: trials, signups, and MRR are person-level questions, and OakData ties Stripe revenue to the actual people and channels producing it. Simple Analytics shines where those questions deliberately shouldn't be asked.

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Decide with data

Run both. Keep the one that tells you more.

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